Politech is the oldest Internet resource devoted to politics and
technology. Launched in 1994 by Declan
McCullagh, the mailing list has chronicled the growing
intersection of culture, technology, politics, and law. Since
2000, so has the Politech web site.
Direct Marketing Association's very narrow view of what spam is
- Date: Mon, 14 Jul 2003 13:21:37 -0400
- To: politech@politechbot.com
- Subject: FC: Direct Marketing Association's very narrow view of what spam is
- From: Declan McCullagh <declan@well.com>
Robert Wientzen, president of the Direct Marketing Association, was
interviewed on CBS News Sunday Morning for a segment on spam.
The CBS News correspondent doing the interview said that one view of spam
is that it is "anything in your inbox that you didn't ask for."
Wientzen disagreed. He said (this is an exact quote from a video
recording): "Spam is essentially email that misrepresents an offer or
misrepresents the originator, or in some way attempts to confuse or defraud
people... The reality is that, in spite of all the trouble that email is
causing, Americans and people all over the world in fact a lot of people do
respond to email offers, and they often respond to offers for things they
didn't even know existed, from people they didn't know existed."
So spam is just fraudulent email, not unsolicited bulk email? News to me.
-Declan
-------------------------------------------------------------------------
POLITECH -- Declan McCullagh's politics and technology mailing list
You may redistribute this message freely if you include this notice.
-------------------------------------------------------------------------
To subscribe to Politech: http://www.politechbot.com/info/subscribe.html
This message is archived at http://www.politechbot.com/
Declan McCullagh's photographs are at http://www.mccullagh.org/
Like Politech? Make a donation here: http://www.politechbot.com/donate/
-------------------------------------------------------------------------
Return to politechbot.com